Since Coach’s rebrand in recent years, it has expanded its product range to offer something for every woman. The Coach flagship on the southeast corner of 54th Street in New York City is a tourist attraction (Credit: Ritu Manoj Jethani / Shutterstock) The difference is that Coach now offers a younger and more streetwear-ready look than its competitors. It’s comparable in price to brands like Tory Burch and Kate Spade.
Coach is also an ideal brand to choose for ‘trendy’ bags that you want to wear for a few seasons.Īlthough it’s at a more accessible price point, the leather used in Coach’s bag excels in its market placement. It’s the perfect alternative to luxury brands for those who don’t want to pay a four-figure price tag. The main selling point for Coach is its quality. It was quickly named “Bag of the Year” by InStyle Magazine and appeared in virtually every major fashion publication. The bag went viral in 2021 – partly as a more affordable alternative to the luxury Bottega Veneta bags.
In recent seasons, Coach has earned an “it bag” status with the launch of its Pillow Tabby bag. It took the revival of early 2000s fashion for Coach to rebrand itself and target the Millennial and Gen Z demographics.Ĭoach signature handbags are easily identified by the iconic Horse and Carriage motif (Credit: Sorbis / Shutterstock) While Coach was popular during the ‘90s, it quietly disappeared off the front page of fashion magazines in the early 2000s. For several years, the brand was one you’d often find at outlet malls. We’d like to thank the Y2K trend for making us fall back in love with Coach. They’re the ultimate investment in your closet – without breaking the bank.
Read on to find our list of the best Coach bags and purses to buy in 2022. We’re sharing a little about the history of Coach and why you should invest in their bags. If you want high-quality designer bags at an accessible price point, Coach is the one for you. The brand now counts Jennifer Lopez and Megan Thee Stallion amongst its ambassadors. While Coach has undergone several rebrands over the years, it’s remained true to its heritage.Ĭoach handbags are known for their high-quality materials and soft leather (Credit: Sorbis / Shutterstock)Īfter several years of being confined to department stores and outlet malls, Coach has made its way back into the forefront of the fashion industry. It’s up there with Tommy Hilfiger and Ralph Lauren as one of the most recognizable American brands in the world.Ĭoach carved out a space as a classic brand with a preppy look at an affordable price point. When it comes to American fashion brands, Coach will always have a special place in our hearts.